Thursday, March 12, 2009
Thursday's Good Deed: Broadcast Your Good Deed?
While I was on ComedyCentral.com and watching The Daily Show with Jon Stewart (I am a big fan), I came across this site called "Think.mtv.com." There is no surprise because both Comedy Central and MTV are owned by the parent company Viacom. The Think.mtv site is designed very similar to Youtube with video clips and online community but dedicated primarily (if not exclusively) to social causes, from discrimination to poverty. You would think that Think.mtv is an oxymoron because of the criticism of MTV itself over its negative influence on the youngsters. Aside from the 'negative' aspects of its parent site, however, I think Think.mtv is a very good concept because, well, Youtube is such a giant site on the internet today. Thousands, if not millions, of people watching, sharing, commenting, making, and uploading videos on Youtube alone. Even if only 10% of these Youtube users can turn their effort and time on Think.mtv for a social cause, it could have a powerful impact. This is a trend that I have argued in my earlier entry Charity 2.0 where people working on good causes are increasingly relying on the Web 2.0 technology to spread their words. Explore the site and see what you think.